Unleash your future
at VINCUE: UNLEASHED

VINCUE: UNLEASHED returns to Kansas City on October 7-9th, 2026

VINCUE: UNLEASHED is the premier annual gathering where automotive trailblazers, industry leaders, and VINCUE dealers unite to tackle big challenges, celebrate victories, and ignite fresh ideas. Walk away inspired, equipped, and ready to revolutionize the way you drive success.

When, Where, and What to Expect

Wednesday, October 7 – Friday, October 9, 2026

Back at the Loews Hotel, Kansas City, Missouri

Dealer Registration Starting at $599

Professional Development, Exclusive Training, Peer Networking

Here’s what you’ll gain at VINCUE: UNLEASHED

VINCUE: UNLEASHED is designed to empower your team, refine your processes, and leverage the latest technology for measurable results.

  • Exclusive Training & Insights: Deepen your knowledge of the VINCUE platform with hands-on guidance and performance strategies.

  • Networking & Collaboration: Connect with forward-thinking dealers, exchange ideas, and uncover new opportunities through peer-to-peer discussions.

  • Industry Expertise & Future Trends: Stay ahead of the curve with expert analysis, visionary insights, and actionable strategies for the road ahead.

UNLEASHED26 Agenda

WEDNESDAY, OCTOBER 7th, 2026

VINCUE UNITE is for registered sponsor attendees only. UNITE is moderated by Barry Schwartz and sponsored by NCM Associates. For more information, contact barry@vincue.com.

  • 10am-4pm

  • Lightwell Training Room
    1100 Main St, Kansas City, MO

Join the entire #TeamVINCUE at our offices for Kansas City’s best BBQ and networking with dealers and industry leaders from across the country.

  • 6pm-8pm

  • VINCUE Offices
    1100 Main St Ste 2900, Kansas City, MO

Join #TeamVINCUE and a few of the partner sponsors back at the hotel for a nightcap and more networking before the show officially begins.

  • 8:30pm-10pm

  • Loews Lobby Bar
    1515 Wyandotte St, Kansas City, MO

Thursday, OCTOBER 8th, 2026

Join conference attendees for a large breakfast and get ready to kick the show off with a bang!

  • 7am-8am

  • Loews Neptune Ballroom

The dealer behind #ByDealersForDealers. Danny has sat in every seat in the dealership and struggled with the same challenges as every one of our dealers. His experience inspired a journey to find better solutions through innovation and technology, a journey that led him to VINCUE. His passion still drives the innovative spirit, continues to drive our team, and is the backbone of the UNLEASHED conference.

  • Danny Zaslavsky, President of VINCUE

  • 8am-8:30am

  • Loews Neptune Ballroom

In this keynote, Co-Founder & CEO Chris Hoke and President Danny Zaslavsky will share an inside look at VINCUE’s evolution, the innovation driving our next phase of growth, and the roadmap that’s shaping the future of dealership success. From new product launches to game-changing platform enhancements, you’ll see how VINCUE is fueling your ability to grow bigger, faster, and stronger—together.

  • Danny Zaslavsky, President

  • Chris Hoke, Chief Executive Officer

  • 8:30am-10am

  • Loews Neptune Ballroom

Before the big ideas of this week take over, we’re starting small, and personal. At your table, you’ll meet your fellow dealers, your VINCUE table lead, and the VINCUE UNITE partner joining you for the conference. Then we’ll get to work: you’ll weigh in directly on what you just heard in the product roadmap – VINCUE.AI, Buy Center Pro, and the Inventory Exchange – because your feedback shapes how these products will evolve next to maximize value and impact for our dealers.

You’ll also use this time to share one real challenge you’re facing right now and get real input from the table, and you’ll capture one goal for this week – something specific you’re committing to walk away with.

This is where VINCUE UNLEASHED actually starts, not on the stage, at the table with your #TeamVINCUE community.

  • Michael Hopkins, Chief Marketing Officer

  • 10:30am-11:30am

  • Loews Neptune Ballroom

Conference Lunch Sponsored by Authenticom

  • 11:30am-12:30pm

  • Loews Neptune Ballroom

More Technology. More Data. More Problems?

Dealerships have invested in more technology, data, and platforms than ever before. Yet the customer experience remains fragmented. The problem isn’t a lack of technology, it’s disconnected vendors, data, and workflows that create gaps across the customer journey and allow valuable signals, opportunities, and sales to fall through the cracks.

  • Justin Byrd, President

  • 12:30pm-12:50pm

  • Loews Neptune Ballroom

Performance Management Breakout Workshops

Thursday, October 8th

  • 1:00pm–1:20pm | The Client Loyalty Playbook: Closing the Gap Between Service and Sales
  • 1:30pm–1:50pm | Scaling Service Lane Acquisition with Buy Center Pro
  • 2:00pm–2:50pm | Dealer Panel: Service Lane Acquisition
  • 3:00pm–3:30pm | Fearless Acquisition: Winning the Car Wins the Customer, Feeds Return to Market
  • 3:40pm–3:50pm | FlickFusion Presents: Turn Your Website Into Your Digital Salesperson

Detailed session descriptions can be found inside the UNLEASHED26 App.

Thursday, October 8th

  • 1:00pm–1:20pm | New Car Pricing & Management
  • 1:30pm–1:50pm | QBRs: The Secret to Enterprise Performance
  • 2:00pm–2:50pm | Dealer Panel: Leading Through Change
  • 3:00pm–3:30pm | Dealer Presentation
  • 3:40pm–3:50pm | Tekion Presents: Elevating the Platform Experience: How Unified Data Anchors Automotive Conversational Commerce

Detailed session descriptions can be found inside the UNLEASHED26 App.

Thursday, October 8th

  • 1:00pm–1:20pm | 10 Things You Didn’t Know Were in VINCUE
  • 1:30pm–1:50pm | The VINCUE Inventory Exchange
  • 2:00pm–2:50pm | Dealer Panel: Inventory Based Marketing
  • 3:00pm–3:30pm | Foundation Data Presents: Awareness or Capture – Aligning Marketing to the Only Three Jobs a Dealership Has
  • 3:40pm–3:50pm | RapidRecon Presents: Communication, Transparency, and Accountability – Why Recon Belongs Inside Your IMS

Detailed session descriptions can be found inside the UNLEASHED26 App.

  • VINCUE Performance Management Team

  • 1pm-4pm

  • Loews Breakout Rooms

Attendees will enjoy happy hour sponsored by our partners, while networking and exploring the partners presenting at the expo.

  • 4:00pm-6pm

  • Loews Neptune Ballroom

Partners Dinners & Excursions

Join Auto Hauler Exchange during VINCUE UNLEASHED for a private locker room and stadium tour of Arrowhead Stadium, with former Kansas City Chiefs linebacker and AHX VP of Sales, Frank Zombo — followed by dinner, drinks, and a cornhole tournament.

Spots are limited, learn more and register here!

  • 6pm-8:30pm

Join #TeamVINCUE and a few of the partner sponsors back at the hotel for a nightcap and more networking before the show officially begins.

  • 8:00pm-10pm

  • Loews Lobby Bar
    1515 Wyandotte St, Kansas City, MO

FRIDAY, OCTOBER 9th, 2026

Join conference attendees for a large breakfast and get ready to kick the show off with a bang!

  • 7am-8am

  • Loews Neptune Ballroom

Join Saul Blinkoff for a two-part keynote experience. In the first session, this high-energy, emotionally engaging keynote guides audiences from self-doubt to belief and from playing small to stepping into their full potential. Drawing from his life story and leadership at Disney, Saul equips people with the mindset, discipline, and courage to act, awakening the belief needed to unlock the awesome within.

The experience continues with a highly interactive, Disney-inspired drawing session. Hesitation quickly gives way to confidence and momentum as participants see what’s possible when belief shifts and they trust the process. The result is a shared experience that energizes teams and reinforces a simple truth: when belief changes, performance follows.

  • Saul Blinkoff, Former Hollywood Animator

  • 8am-9:30am

  • Loews Neptune Ballroom

Performance Management Breakout Workshops

Friday, October 9th

  • 10:00am–10:20am | What’s Possible with Unlimited Data & AI
  • 10:30am–11:00am | Getting Started with VINCUE AI
  • 11:10am–11:40am | Turning EVs into a Profit Center

Detailed session descriptions can be found inside the UNLEASHED26 App.

Friday, October 9th

  • 10:00am–11:00am | The Winnable Game: 10X your Workforce Productivity
  • 11:10am–11:40am | Win Customer Loyalty with ACE

Detailed session descriptions can be found inside the UNLEASHED26 App.

Friday, October 9th

  • 10:00am–10:20am | Improve Time-to-Front-Line-Ready with Predictive ReconIQ
  • 10:30am–11:00am | Intelligent Merchandising with VINCUE AI
  • 11:10am–11:40am | Signal AI Appraisal

Detailed session descriptions can be found inside the UNLEASHED26 App.

  • VINCUE Performance Management Team

  • 10am-12pm

  • Loews Breakout Rooms

Conference Lunch Sponsored by Authenticom

  • 12pm-12:50pm

  • Loews Neptune Ballroom

Protection as Profit — Building Vehicle Protection Into the Dealership Workflow

Every dealer is competing for the same inventory, making differentiation more important than ever. This session will focus on how vehicle protection products can be integrated into existing dealership workflows to enhance vehicle presentation, create additional revenue opportunities, and help dealers stand out in competitive markets.

  • Chris Hardy, VP of North America

  • 12:50pm-1:00pm

  • Loews Neptune Ballroom

Every great VINCUE feature starts with an idea, and often, that idea comes from you. In this interactive session, Brian will walk through how VINCUE turns dealer feedback into real innovation, from concept to launch. You’ll get an inside look at the product development lifecycle and a chance to influence what the next big VINCUE feature could be.

  • Brian Kellogg, Director of Software Development

  • Daniel Govaer, EVP of Product

  • 1pm-3pm

  • Loews Neptune Ballroom

Danny Zaslavsky will close the conference with a few remarks.

  • Danny Zaslavsky, President of VINCUE

  • 3pm

  • Loews Neptune Ballroom

UNLEASHED26 KEYNOTE

From Disney Studios to UNLEASHED26

Meet Saul Blinkoff, a Hollywood filmmaker with credits at Disney, DreamWorks, and Netflix, and host of the Life of Awesome podcast. He’s taken the stage everywhere from Fortune 500 companies to global conferences, teaching people to become the heroes of their own story. At UNLEASHED26, he brings two back-to-back sessions built on one idea: when belief changes, performance follows.

Saul takes the room from self-doubt to belief, and from playing small to stepping into full potential. Drawing on his own story and his years leading at Disney, he hands people the mindset, discipline, and courage to act — and challenges the invisible limits that quietly hold them back. Attendees leave energized, with practical tools they can put to work immediately: at the store, at home, and in the choices that shape who they become.

You’ll walk away able to:

  • Align your goals with meaning and real impact, not just external wins.
  • Turn fear, doubt, and setbacks into fuel for growth and resilience.
  • Strengthen belief and take courageous action long after the session ends.

Saul walks teams through a highly interactive drawing experience inspired by Disney animation. Hesitation gives way to confidence and momentum as people see what’s possible once belief shifts and they trust the process. The result is a shared moment that energizes the team and proves one simple truth: when belief changes, performance follows.

Your team leaves with:

  • A real experience of stepping outside their comfort zone.
  • More confidence in their ability to grow, adapt, and create.
  • A shared breakthrough that strengthens team connection.

Become a Sponsor for VINCUE: UNLEASHED

Join the ranks of industry-leading partners shaping the future of automotive innovation.

Learn from these Industry Trailblazers

Don’t miss this year’s top experts in automotive innovation, technology, leadership, and strategy.

2026 SPEAKER
Fredrick Grimm
Meet the Speaker: Fredrick Grimm
2026 SPEAKER
Evan Riley
Meet the Speaker: Evan Riley
2026 SPEAKER
Royce Neubauer
Meet the Speaker: Royce Neubauer
2026 SPEAKER
Euwart Anderson
Meet the Speaker: Euwart Anderson
2026 SPEAKER
Bob Lanham
Meet the Speaker: Bob Lanham
2026 SPEAKER
Chris Hardy
Meet the Speaker: Chris Hardy
2026 SPEAKER
Brad Parker
Meet the Speaker: Brad Parker
2026 SPEAKER
Justin Byrd
Meet the Speaker: Justin Byrd
2026 SPEAKER
Diego Vargas
Meet the Speaker: Diego Vargas
2026 SPEAKER
Daniel Govaer
Meet the Speaker: Daniel Govaer
2026 SPEAKER
Meet the Speaker: Chris Hoke
2026 SPEAKER
Meet the Speaker: Jamie Longwell
2026 SPEAKER
Danny Zaslavsky
Meet the Speaker: Danny Zaslavsky
2026 SPEAKER
Tom Sabo
Meet the Speaker: Tom Sabo
2026 SPEAKER
Meet the Speaker: Chris Arnold
2026 SPEAKER
Dick Austin
Meet the Speaker: Dick Austin
2026 SPEAKER
Bryan Ball
Meet the Speaker: Bryan Ball
2026 SPEAKER
Meet the Speaker: Mark Ludwig

THANK YOU TO OUR 2026 SPONSORS

At UNLEASHED, we team up with sponsors who share one mission: helping dealers win. These partners are innovating alongside you, turning feedback into tools that save time, drive profit, and free you up to focus on what matters most, your people, your customers, and your growth.

Explore Our Guides & Resources

Everything UNLEASHED, all in one place. Explore stories, spotlights, and updates that keep you connected to the event and the dealers driving it.

What Dealers are Saying

Hear from dealers who’ve experienced the impact of VINCUE: UNLEASHED firsthand. From unlocking new strategies to forging powerful connections, here’s how past attendees are driving their success:

Hear what real VINCUE dealers thought about their experience at VINCUE: UNLEASHED.

“Thank you!! The organization of the events was top-notch. The lineup of speakers was thoughtfully curated. It was a pleasure to gain valuable perspective and witness the advancements that VINCUE has to offer. I’m particularly excited about how these innovations can contribute to making our daily operations more efficient.”

Brandon Hanson
General Manager, Manchester Mazda

“What a class act the VINCUE UNLEASHED conference was. From the venue, to the speakers to the vendors, all are in first class pioneering the industry on our most critical time. A must have partner for success in 2024!!”

Rudy Padilla
Used Car Sales Director, Toyota of Berkeley

“The VINCUE unleashed user conference blew away any expectations that I had for the event. You could tell it was thoughtfully planned and carefully executed to provide a first-class experience. I left with a better understanding of the platform, new connections with other users and partners, and some personal development.”

Nick Staropoli
Used Car Manager, Freeman Motor Co.

Still Not sure if VINCUE: UNLEASHED is right for you?

Ask your Performance Manager for more information!

Access Past VINCUE: UNLEASHED Sessions On-Demand

Relive the game-changing insights, expert strategies, and powerful keynotes from past events. Explore sessions tailored to your dealership’s needs and stay inspired all year long.

Appraisal & Market Accuracy Drives up Gross

Hugh Palmer

Used Car Operations, Paragon Honda

Inventory Appraisal & Pricing Best Practices

Jamie Longwell

Director of Performance, VINCUE

Leadership Lessons from the Real-life Ted Lasso

Donnie Campbell

Leadership Speaker, High School Coach of Jason Sudeikis

Making Every Vehicle 1-of-1 for Higher Gross

Dan Riggs

Senior Performance Manager, VINCUE